What’s the difference between computers and the human brain?
Speed, accuracy, and impartiality. Computers can process information far faster and more accurately than a human brain. Even in uncertain situations, artificial intelligence (AI) will analyze large datasets in nanoseconds. This is then presented to decision makers in a format anyone can read. Decisions can then be made on this realistic view of the situation.
The result? Companies using AI remove all guess work. Instead, they use data driven facts for business decisions, resulting in goal hitting actionable outcomes. A vital competitive advantage.
When it comes to people, there are four behavioral factors that influence (hinder) the decisions we make — our values, personality, risk appetite, and propensity for conflict. We never come from point zero.
Conscious or otherwise we make decisions on desire. This was presented by Hans Rosling in his book, Factfulness: Ten Reasons We’re Wrong About the World — and Why Things Are Better Than You Think.
For his research, Rosling asked political and business leaders, researchers, journalists, UN officials, and other experts simple questions about a range of global trends. What he found was that a lot of what we believe to be fact is not based on empirical evidence, but on assumptions.