Being a purpose-driven organization might have been seen as a ‘nice to have’, but it is increasingly being seen as ‘a must’. Our research shows that more and more employees are looking to work for purpose-driven companies and it is increasingly being seen as a differentiator. This report takes a deeper dive into this concept using data from our annual 2022 International Workforce and Wellbeing Mindset Study.
Being highly purpose-driven differentiates one company from another:
|
Gen Z
|
51%
|
|---|---|
|
Millennials
|
42%
|
|
Gen Xers
|
49%
|
|
Boomers
|
47%
|
|
0
100
|
Earlier this year, Alight surveyed 10,000 employees across five countries (United States, United Kingdom, Germany, France and The Netherlands) for our annual 2022 International Workforce and Wellbeing Mindset Study. Now in its 12th edition, this study examines a wide range of focus areas, including employee wellbeing and experience, culture, total rewards and workplace technology.
What’s in it for employers?
This report gives an insight into employees’ thoughts on purpose-driven organizations. It also offers up hints and tips on what companies can do to ensure they meet the needs of their employees when it comes to transforming into a purpose-driven organization.
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